Thursday, October 3, 2013

Important Article Marketing Tips You Must Know


By Arnold Smith


Promote your business and website by creating different content that can be posted throughout the internet. You then are able to use those articles to mention your company or link to your site. This is article marketing, although it may seem like an obvious way of marketing your business. Read on to learn appropriate ways to market your articles.

Provide no-cost incentives to newsletter subscribers. You can write the report yourself or hire someone to do it for you. Either way, it must encourage people to sign up and get future e-mail letters from your business. The report should be relevant to your niche.

Your content should inform and entertain the reader. Use a casual style -- be warm and friendly. Create a personable writing style, even if the topic you are writing on is boring. Don't alienate readers with content that's boring.

Make your own original logo! It is often thought that only big companies can have good logos that people remember, but clearly this is false. A good logo puts an easily recognizable symbol to a company or website. It helps readers remember a site better. Your consumers are readers, and it is best to provide them with something that they can remember.

Have lots of quality articles and video SEO available on your site. When submitting your article to multiple blog networks, you must do so in a consistent way. Promoting a single keyword requires multiple article submissions. If the keyword you are using is competitive, submit a minimum of five articles to directories and at least ten to blog networks. To make sure this ends in a high page rank, top it all off with at least four dozen posts to private blogs.

Make sure the first paragraph packs a punch. The opening paragraph of an article is the section of text that is most important to your readers and the search engines that index it. By putting your best information into this part of the article, you'll grab a lot more attention. Be sure you have interesting content without giving all of the information away about it. It is important to hook them on your content until they get to the very end.

Make sure your articles have a call to action. Give your readers clear access to whatever product or service you are promoting, and encourage them to share the news. If your readers are given such easy access, they will be more likely to act on it.

Now that you know how to produce quality articles and link back to your website, you can get started with article marketing. This is just one of the great ways you can get more customers by utilizing the power of the Internet, so research all of your other options as well for the best results.




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