Tuesday, March 5, 2013

Sold And Shipped: An Essential Guide To Selling Equestrian Jewelry Online


By Jacob Thomas


Have you been decided on selling your equestrian jewelry online? The income you can earn selling equestrian jewelry online is unlimited. Here are the right tools and knowledge you need to consider in selling equestrian jewelry online.

Make sure the content that is on your jewelry website is updated. Always leave your contact information on the homepage. This will be helpful for customers.

Once visitors are coming to your jewelry website it is an excellent opportunity to convert them to buyers. There is a little known sales video that will help to convert thousands to you buyers. In fact one company reports a 6% to a 30% conversion that caused an increase in product sales.

Advertising your site for a big Internet Sale needs to begin in October. This gives you more time to plan for a big holiday push. The more prepared you are, the more you will sell. Keep discounts going and give $Free Shipping.

Increase advertising budgets for October, November and December. These are the busiest times of the year for online sales. Attract more traffic by keeping your name in front of consumers.

Google provides a free phone number and voicemail system. Use Google Voice to generate your equestrian jewelry business phone number. The calls can be directed to your phone and messages can be listened to through your computer. You can also choose when your phone will receive calls and when calls will be forwarded directly to voicemail.

Choose a color palette and design elements that reflect the equestrian jewelry you sell. Do it yourself, if you possess the skills. Make sure that your visitors can find what they are looking for quickly and easily while shopping your store.

Sell through all available sales channels. There are two main categories of sales channel; direct sales and indirect sales. You can sell directly from your jewelry website and through online auction services like eBay.

Majority of us are imitators. We search to alternates for direction, specifically when we are indeterminate in regards to something. We ask, "What do alternates ponder this? What do alternates feel? What do alternates do?" Then we act as needs be. This is why testimonials and case histories are so persuasive.

Another reason to slightly over-price your item is that you build in some room for negotiation, people love to bargain and when they start bargaining they already show buying intention and being able to give them a lower price might just be enough for a sale.

Sell equestrian jewelry on lay-away plans with small monthly or weekly payments after the initial 10% hold has been paid. This can be automated deductions through PayPal, plus there can be a significant penalty for cancelling the order. Being creative with the financing, enables more people to buy and protects your inventory at the same time. You don't ship until fully paid.




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