Monday, September 30, 2013
Social Media Marketing Tips & Tricks
By Marcus Ryan
We live in a world where people are basically on Facebook 24 hours per day, tweeting & sharing videos on social networks. There's no doubt that social media is pretty big and companies are starting to move their advertising dollars to social networks like YouTube where millions of visitors pass by each day. As a business owner you are probably always looking to get the most exposure, well in this article we'll show you how to use social media to your advantage.
Many business owners simply don't have the time to manage social media campaigns, in this case it is recommended to outsource the work to social media experts which will basically manage multiple social profiles for you and monitor your campaigns to maintain a positive image about your company. Social media can be dangerous if it's not used correctly because negative feedback can easily affect your business's reputation.
Some business owners have found that creating Facebook fan pages is a simple way to stay connected with customers and also prospects. But the key aspect of using fan pages is using them to to drive traffic. If you can create posts that are creative and attractive at the same time people will be more likely to share them. It's all about creating curiosity, remember that your fans most likely get bombarded with tons of posts each day in order to stand out from the crowd creativity is key.
Another great social network is Twitter, although this one is a little tricky you can still build a large following if use the right tools. For example tools like Twellow and Tweepi are two great examples of powerful Twitter tools designed to help you with your Twitter campaigns. However with Twitter you need to identify your target audience and share information that will benefit that audience.
Well hopefully you seen why social media can be a very powerful tool for your business, if your not using social media yet then maybe is time to get your hands dirty and start using it. In the end we all want more traffic, leads and sales and social media is one powerful source where you'll find all three very easily if done correctly.
Many business owners simply don't have the time to manage social media campaigns, in this case it is recommended to outsource the work to social media experts which will basically manage multiple social profiles for you and monitor your campaigns to maintain a positive image about your company. Social media can be dangerous if it's not used correctly because negative feedback can easily affect your business's reputation.
Some business owners have found that creating Facebook fan pages is a simple way to stay connected with customers and also prospects. But the key aspect of using fan pages is using them to to drive traffic. If you can create posts that are creative and attractive at the same time people will be more likely to share them. It's all about creating curiosity, remember that your fans most likely get bombarded with tons of posts each day in order to stand out from the crowd creativity is key.
Another great social network is Twitter, although this one is a little tricky you can still build a large following if use the right tools. For example tools like Twellow and Tweepi are two great examples of powerful Twitter tools designed to help you with your Twitter campaigns. However with Twitter you need to identify your target audience and share information that will benefit that audience.
Well hopefully you seen why social media can be a very powerful tool for your business, if your not using social media yet then maybe is time to get your hands dirty and start using it. In the end we all want more traffic, leads and sales and social media is one powerful source where you'll find all three very easily if done correctly.
About the Author:
Learn more about online marketing and how project payday scam combined with the empower network honest review can help you make more money in your business.
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