Sunday, November 10, 2013

Audio Video Marketing Tips


By Joe Burke


Audio video marketing was transformed on April 23rd, 2005. The incredible first 19-second video was published on Youtube, and from that point on, marketing online has taken a brand-new spin for the better ...

Audio Video Marketing - Jaw Dropping Stats

- 2 billion views are tape-recorded on Youtube every day.

- About twenty-four hours worth of video is being uploaded onto Youtube every moment.

* The amount of corporations using display advertisements on YouTube increased 10-fold in 2009 alone

* 79% of the 100 largest businesses on the Fortune 500 list use Twitter, FaceBook, YouTube or corporate blogs to communicate with clients

Can we go on?

While several of these video clips might be about "funny failures" or how remarkable Mike's brand-new workplace is, audio video marketing are still one of the best ways to connect with potential customers for a multitude of reasons, besides being incredibly handy for the client to just click "Play", kick back, and watch.

Why Use Audio Video Marketing?

You can set up a YouTube channel to reflect your brand and engage with others, then add your channel's URL to your website as well as other social media websites. Posting audio and/or video consumer testimonials increases credibility.

If your product has any technical or difficult aspects this really is better explained with video. Show somebody demonstrating how you can use your product. Use video as a consumer service tool. If you are continually asked exactly the same questions, direct your customer to a video that explains and answers questions a lot more clearly.

Create interesting video recordings by asking questions and asking for your customers responses. You might take a leading 3 list and request viewers responses. An online tour of your office, or property if your a real estate agent is yet another excellent idea.

Running a give-away, or contest is really a proven strategy to construct your email list and attract qualified purchasers.

Podcasting is an effective means to correspond and respond to your consumer base and can be either a video or simply just an MP3 audio that can be played on a mobile device. Training, education and learning can use this technique as well, and is a great way to deliver your message.

A record in 2006 stated that there were over 20 + million blind adults in the United States alone. That is a very large audience who can just hear info from their ears.

Marketing, in short, is discovering an issue that people are having and delivering an option to it, or giving them relief from a want that they have in an efficient and convenient method for both you and them.

The use of everyday technology is escalating - the quantity of people accessing the web via their iphones and mobile devices is staggering. Millions of these devices found their way into Christmas stockings in 2011. People use them to gain information and a rising number are utilizing them to make purchases.

Scripting and SEO for Audio Video Marketing

Some people think you can't get backlinks from Youtube - this is just not true. Those people merely haven't looked hard enough. There are spots, extremely little spots, where your internet site's URL can be put. In order to drive traffic, you ought to place your URL somewhere in your video.

Posting a video or podcast on your site, obviously, is an excellent idea. But what about SEO? This can be exactly where careful scripting comes in.

Your "script" really should use these key phrases typically to reinforce the message - people are watching a video about what they searched for.

Making sure to use key phrases in the description and title of your video can also be wonderful for search engine optimization and getting your internet site and video ranked on the search engines.

Frankly, that's millions of people. The baby boomer population is also aging and they will quickly be registering with that category.

Audio video marketing methods typically keep people on web sites longer, helping keep traffic after acquiring it (and also looking good for the search engines!). Utilizing optimization strategies with sound or video can help you move up in the search engines.

Be sure your company has a solid audio and/or video marketing plan, or you may get left behind.

This is an excellent marketing opportunity and should be exploited immediately. The potential is enormous, and excels further than social marketing if done appropriately.




About the Author:



0 Responses to “Audio Video Marketing Tips”

Post a Comment